how to use QFD for standard making--国际会议最终演讲稿

时间：2024-12-16 10:00:59 阅读全文下载本文

good afternoon ladies and gentlemen:

my name is shaoshasha,i am a senior in china jiliang university and majoring in business management. i am honored to be here to deliver an introduction of our group case study .this is our team member tanglihua ,sundan and me

as we all know. sony and lenovo both enjoy high reputation among the mass. therefore, as a famous brand over asia, sony competes with lenovo in domestic market only by obtaining the knowledge of the comparative disadvantage and corresponding betterment, and this is the primary issue we should to settle. taking the customers' demand as an base, we launched a market research and thereby get an understanding that the technical standard is the computer’s feature. since QFD is of great usefulness in analyzing dates, we apply it in our study(更多文章请关注：WWw.) in order to figure the approach of sony‘s improvement. in addition, quality function deployment is to help transform the customer wants into engineering characteristics for a product or service, prioritizing each product or service characteristic while simultaneously setting the development targets for the product or service. then according to the QFD analysis，we could get the new technical standards.

based on market research we are able to get the customer satisfaction form. according to the form, we can figure that customers pay attention to laptop's processing speed, weight, memory mount and corresponding cognition and perception. technological indicators for processing speed are basic frequency and internal memory, for weight is material, size and thickness; for volume is hard disk. these are the features for these technical indicators, in term to lenovo and sony.

then let me to explain QFD of snoy laptop. first we rank the significance degree of customer need thereby to conclude the planning matrix. after customer needs are known, we can get technical requirement quality table relevancy, relationship matrix and correlation matrix(影响程度划分表)

after completing the above analysis, the house of quality is our final plan .from the key qualities characters setting, sony takes a leadership in basic frequency, material and hard disk .with drawbacks in size and thickness .while internal memory is neck and neck between us and lenovo. therefore we draw conclusions as follows:

1、in terms of basic frequency, lenovo performs better, however, the difficulty for improvement is relatively high. therefore, it is better to develop the attributes later rather than now.

2、the amount of memory of sony and lenovo are equal; correspondingly we can take several steps to target a competitive advantage.

3、as for material, sony has a patent for using light material and in contrast, lenovo does not. as a result, sony has an advantage. however, there are also some shortcomings, for instance: reliability. therefore .we should learn from the other competitors in order to improve our products.

4、 when it comes to the size, sony has some advantages, whereas size is the attribute which is of the lowest technological difficulty. hence in order to beat the competitors in the market, sony should be less than 11 inch.

5、 the thickness of sony is among the best in the opening market; however it is difficult for development. consequently ir would better be delayed the technological improvement.

6、the most important one is hard disk, there is much potential for improvement ,therefore we want that the hard-disk can turn to 250g.

from the improving goals, we can see the improvements we made in parameters of size and hard-disk to get the new technical standards

this is our QFD analysis. if you have any comments about our case analysis, you are welcome to contact us. thanks for your time.

下午好，女士们，先生们：

我的名字是shaoshasha，我是中国计量学院高级和企业管理专业。我很荣幸能够在这里实现了我们集团的案例研究介绍，这是我们团队成员tanglihua，顺和我

大家都知道。 sony和联想都享有很高的声誉之间的质量。因此，作为整个亚洲的著名品牌，索尼的竞争对手联想在国内市场上唯一通过获取的比较劣势的知识和相应的改善，这是首要问题，我们应该解决。以客户的需求为基础，我们开展了市场调研，从而得到一个认识，技术标准是计算机的功能。由于QFD在分析日期巨大作用，我们应用我们的研究，以图索尼的改进方法。此外，质量功能展开是帮助客户需要转变成一种产品或服务的工程特点，优先考虑每一种产品或服务的特点，同时设置的产品或服务的发展目标。然后根据QFD分析，我们可以得到新的技术标准。

根据市场调研，我们能够得到客户的满意度的形式。根据下表，我们可以计算，客户要注意笔记本电脑的处理速度，重量，装载存储器和相应的认知和看法。处理速度技术指标都基本频率和内存，重量是物质的，大小和厚度，为卷是硬盘。这些是这些技术指标的特点，在长期联想和索尼。

然后让我来解释snoy笔记本QFD。首先，我们排名的客户需要的重要性程度，从而结束了规划矩阵。客户的需求后，是已知的，我们可以得到的技术要求，质量表的相关性，关系矩阵和相关矩阵(影响程度划分表)

在完成上述分析，房子的质量是我们的最终方案，从关键素质人物设置，sony发生在基本频率，材料和硬盘的领导，与大小和厚度的缺点。而内部存储器之间并驾齐驱我们和联想。因此，我们得出结论如下：

1，在基本频率方面，联想性能更好，但是，改进的难度也相对较高。因此，最好是以后发展的属性，而不是现在。

2，索尼和联想的内存量是相等的，我们可以采取一些相应措施，目标竞争优势。

3，至于材料，sony有一个利用光材料和对比专利，联想不。因此，sony有优势。不过，也有一些缺点，例如：可靠性。因此，我们应借鉴其他竞争对手，以便改进我们的产品。

4，当涉及到的大小，sony有一定的优势，而大小是属性，最低的技术难度。因此，为了在市场上击败竞争对手，索尼应该会比11英寸以下。

5，索尼厚度跻身于开放市场最好的，但它很难发展。因此ir将更好地被推迟了技术改进。

6，最重要的是硬盘，还有许多需要改进的潜力，因此我们希望，该硬盘可以打开250g。

从改善的目标，我们可以看到我们的改进在规模和硬盘参数作出来获得新的技术标准

这是我们的QFD分析。如果您对我们的案例分析有任何意见，欢迎您与我们联系。感谢您的时间。

第二篇：how to make the best use of college life

how to make the best use of college life

it is beyond doubt that we enjoy more free time in college than in middle school. but as to how to make use of our spare time, different students hold sharply different views.

in order to earn money, a good number of undergraduates are busy doing part-time jobs. in this way, they can relieve their families’ financial burden to some extent. besides, they can achieve more independence through their work. others are confronted by countless exams and they often attend guidance lectures in the hope of improving their performance in these tests. they believe that a record of good exam results will be useful when they look for jobs in the future.

as far as i am concerned, i will live my college life in a different way. on the one hand, as a student, i will give priority to the development of my knowledge and skills, so i am determined to spend most of my spare time studying hard. on the other hand, i think it is necessary for me to join one or more of the student associations. these associations can provide chances to improve my communicating skills and make my life colorful. in conclusion, i do believe that my college life will turn out to be colorful as well as fruitful.

online romance

with the widespread of the internet, there have appeared many online romances. the lovers meet over the internet, date on the net and finally fall in love with each other. people’s opinions on it vary greatly.

some people think online love is very romantic and exciting. it is an amazing thing that the internet brings together two strange persons far away from each other. moreover, they think that online romance, compared with realistic love, attaches more emphasis on the appeal to each other in spirit and involves less material conditions. however, many others think differently. in their eyes, the internet is a virtual world, on which there impossibly exist real, enduring love since it is very difficult to tell the real from the fake by the internet. besides, they argue that pursuing online romance is sometimes very dangerous because there are many cheaters on the net.

as far as i am concerned, it is an easy and fast way for people to make new people by the internet. however, people should have more protection and safety consciousness when making friends by the internet. don’t give out rashly your personal information to strangers on the net. and keep it in your mind that you should have more realistic knowledge of each other before starting a romance. directions: for this part, you are allowed 30 minutes to write a composition on the topic the popularity of adventure activities. you should write at least 150 words, and base your composition on the outline (given in chinese) below:

1）蹦极、攀岩等冒险活动受到很多人的欢迎，尤其是年轻人群

2）有人认为这些活动很危险，应该被限制或禁止；有人却认为这种活动给人们带来很多新鲜的感觉，因此应该鼓励

3）你怎么看？说明你的理由

【思路点拨】

本题属于提纲式文字命题。提纲第1点指出一种现象，提纲第2点提出了对该现象的两种对立观点，提纲第3点要求表明“我”的立场，由此可判断本文应为对比选择型作文。

根据所给提纲，本文应包含如下内容：描述诸如蹦极、攀岩等冒险活动的流行，引出对其的争议：应不应该限制或禁止；表明“我”对冒险活动的看法，并说明理由。

【参考范文】

the popularity of adventure activities

nowadays, there are more and more adventure activities, like bungee jumping and rocking, which enjoy great popularity, especially among the youth. some people think these activities are of high risk and should be constrained or even be forbidden, while others insist these activities bring people fresh experience and should be encouraged. as for me, i agree with the latter opinion.

the following reasons can support my view. firstly, attending adventure activities is a fashionable and efficient means to temper people’s courage and willpower, which is scarcely seen among modern young people. secondly, people in modern society are facing great pressure. taking adventure activities has been proved to be an very effective channel to alleviate the pressure of working and life. finally, from the economic point of view, it’s a new economic growth point which will surely attract a lot of people to take part in.

from the foregoing, we can safely draw a conclusion that adventure activities bring us many rewarding enjoyments and we should try to ensure its sound development. but it is worth noting that adventure activities are not suitable to everyone. these activities require good health condition. therefore, people should take full account before taking any adventure activity.

directions: for this part, you are allowed 30 minutes to write a composition on the topic my choice for job. you should write at least 150 words, and base your composition on the outline (given in chinese) below:

1）有些人会选择收入高但工作时间长的工作；有些人则宁愿选择收入低但工作时间却相对较短的工作

2）如果让你选择，你会选择哪种工作？理由是?

【思路点拨】

本题属于提纲式文字命题。提纲第1点指出两种不同的工作选择，提纲第2点要求表明“我”的倾向，由此可判断本文应为对比选择型作文。

根据所给提纲，本文应包含如下内容：指出人们对工作的两种不同选择倾向：一些人即使需要工作更长的时间也会选择收入高的工作，一些人则宁愿拿低工资也会选择工作时间较短的工作；表明“我”会选择什么类型的工作，说明“我”这样选择的理由。

【参考范文】

my choice for job

a recent survey shows that people who get higher salaries generally work longer hours than those who get lower salaries. some people favor higher-paying jobs, even though such jobs always result in longer work time. they believe that money is so indispensable in people’s lives that without it no material comforts or well-being can be guaranteed.

however, others have different preferences. they would rather take up lower-paying jobs with shorter hours. in their eyes, money doesn’t necessarily ensure happiness and well-being. they want to spend more time in doing their likes and getting together with their family and friends.

as for me, i prefer to take up a job with shorter hours even if it pays less. in my opinion, work is not our whole life. we should allocate enough time to our family and friends and have more time to enjoy our life. besides, we are not machines. we need time to relax and rest so that we could be energetic enough to do our job better.

第三篇：how to make the best use of college life

how to make the best use of college life

after our college entrance examination,we begin to live a different life.that means we have more time of our own and the rights to decide how we live.for instance,we can take part in the club to learn to dance,sing,or play an instrument.we can also try to make money by ourselves.in a word,we can spend a large quantity time doing what we are interested in as long as we love.

our campus life are rich and colorful.there are two prevailing trends around us.some seek for every way to do part-time job for earning money and gain experience.besides,some others participe in various guidance lectures for different tests such as civil service examination and gre and so on.

obviously,our university has the high-level equipments and the most experienced teachers and also has more and more opportunities to study well and get into our society easily.so in my opinion,it would be a honour for me to study in the college.i have to grasp the specialized subject and do well in english in order to adapt to the society.what’s more,it’s necessary for me to develop some hobbies to be an all-round person.

第四篇：how to make good use of college life

how to make good use of college life

whether you live your college life or not , time will never stop , in a nother word , it will not go back to go through your ever passed life . so , time acts as a key role in college life . according to what i said just now . i consider that how to make good use of college life is a matter of how to make good use of your college time in nature .

as a college student , our most important task is study . then , how to make good use of your study time ? in my point of view , we can not limit it to have lessons in class . reading in library is a good way to make full use of your study time . what’s more , studying on line , such as watching educational movies , listening to english songs , is also a proper way .

on the other hand , we can find out much spare time in college life . during this time , many amusement activities can be chosen to make our college life colorful . in this period , we can take part in different kinds of sports activities , such as running , playing basketball , playing badminton , and so on . besides , going shopping with friends is also a good choice , so is going out and visiting monuments in the city on vacations . in a word , all these interesting activities enrich our time and contribute to a happy college life .

in the end , when time is covered with meaningful things , your college life is made good use of .

第五篇：how to make full use of college life

how to make full use of colledge life

before i was accepted to wenzhou medical colledge,i had imaged all kinds of my colledge life.but everything didn't go as you wanted.

as a freshman,i was not enough outgoing and lacked confidence,so i joined in english club not crazy english.however,i still take an active part in student orgnization,but i was refused.i didn't know why may be my words or ability didn't act well.and i also hadn’t have a clearly goal in my study.in a word,my first year of colledge school was very b oring and the year was not as i ever dreamed.

so how can us make full use of our colledge life?now let me tell you some:first,you should be more brave and confident and try to make a step to join various activities,then you will not regret and feel joyfull.second ,making friends is also a very important thing.friends are good,you can change your secrets.third,you also pay attention on your study for the goal of we going to colledge is acquiring knowledge and learning to be independence.at last but not least,don’t give yourselfe so much pressure and don’

t be too ultilitarian.

all in all,you should become self-leaner and look at at a problem in many ways.being more brave and confident,you will not miss something important and you will enjoy your colledge life ,even you will love it.